Marketing Content Specialist
Cryptio
Cryptio
Cryptio is an enterprise-grade crypto back-office platform. Our software helps financial institutions, corporates and crypto-native companies navigate the fragmented digital-asset landscape with confidence. We are a Series-A company, backed by tier-1 crypto and non crypto investors: Point Nine, BlueYard, Tim Draper, Alven, Aave, Consensys, Outlier Ventures. Some of our clients include top crypto companies like Uniswap or Metamask as well as banks and governments.
We're tackling one of the biggest challenges in crypto right now - building the infrastructure to help institutional adoption. And we're playing to win.
Location
We are a remote-first company, however we require you to be based in/near London to be able to come into the office (hybrid).
Overview
As the Content Marketer, you will spearhead the creation and implementation of Cryptio’s content strategy, ensuring alignment with Cryptio's goals and enhancing Cryptio’s brand's reach and engagement. Your role demands you to be a dynamic individual with a keen eye for detail and a passion for continuous learning
Content Strategy and Implementation
- Develop and execute quarterly content strategies that align with the marketing team campaigns.
- Ensure the content strategy effectively meets the company’s goals for audience engagement and lead generation.
Content Creation
- Take ownership of content creation and distribution, including writing and publishing. Strive to deeply understand the topics you are writing about.
- Incorporate feedback from the team to refine content, ensuring minimal reviews while maintaining high quality.
- Ensure content pieces undergo multiple stages of review to ensure they are near final at each stage.
Event Marketing
- Create compelling social media posts, email campaigns, and blog recaps to promote and recap events.
- Collaborate closely with the event coordinator to ensure seamless integration of content and physical event logistics.
Tracking Engagement and Reach
- Monitor and analyze content engagement metrics to assess performance and audience interaction.
- Develop and refine tracking methods to continually improve content engagement and lead generation
Requirements
- Strong understanding about crypto - essential
- Curious and keen to work in a startup juggling a bunch of tasks
- Good at research and ability to distill action points
- High energy, high aptitude, high integrity
- 1-2 year experience in a marketing role, motivated grads with work experience/deep crypto passion welcome
Benefits
- Hybrid working in our London office (2 days a week in the office)
- 25 days paid holiday + bank holidays + your birthday off
- 4% pension contributions
- Private Medical Insurance
- Apple Macbook Pro
- $200 workplace budget
- Training and development budget